Sun, 4/24/16
5-7 pages
You are the chief executive officer (CEO) of a fortune 500 company. As the CEO, you are responsible for establishing benchmarks or performance goals for your organization. As an outstanding CEO, you decide to seek feedback from your top senior managers as to which method to use to establish the upcoming years goals. Steve who is your financial executive officer (CFO) suggested that the upcoming years goals should be established on the basis of recent results and trends. Michael who is your (CCO) suggested that the best method to establish the upcoming years goal is on the basis of this years goal. And lastly, Janet who is your (COO) suggested that the best method for establishing the upcoming years goals should be made on the basis of the competition. You thanked your executive team and informed them that you would take their suggestions into consideration when establishing the upcoming years goals.
Now, it is your responsibility to decide which method to use to establish the performance goals for your organization. Write a research paper of 57 using APA style outlining your thought process when deciding which benchmarking or performance goal method to use when establishing your organizations upcoming years goals.